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// Glossary · 15 terms

HR and Talent Terms

Employee experience, engagement, culture, talent management and wellbeing terms.

All terms Employer BrandingInternal CommunicationHR and TalentMeasurement, Data and Channels

C

  • Company Culture

    Company culture is the shared values, beliefs, habits and behaviour patterns that determine "how things really get done" in an organisation.

D

  • Diversity, Equity and Inclusion (DEI)

    DEI is the work of representing people of different identities and backgrounds (diversity), giving them fair opportunities (equity) and making them feel they belong (inclusion).

E

  • Employee Benefits

    Employee benefits are the non-salary elements offered to employees — health insurance, meals, transport, leave, flexibility, development — forming the "rewards" pillar of the EVP.

  • Employee Engagement

    Employee engagement is the emotional connection an employee feels to their work and organisation and their willingness to give discretionary effort; unlike satisfaction, it shows in behaviour.

  • Employee Experience (EX)

    Employee experience (EX) is the sum of every interaction, environment and emotion a person has with an organisation from candidacy to exit.

  • Employee Journey Map

    An employee journey map visualises the stages, touchpoints, emotions and communication needs of an employee from candidacy to exit.

  • Employee Turnover and Retention

    Turnover is the share of employees who leave in a period relative to average headcount; retention measures the opposite: those who stay.

  • Employee Wellbeing

    Employee wellbeing is the support of physical, mental, social and financial health at work: the foundation of engagement and sustainable performance.

H

  • HR Consulting

    HR consulting is external expertise that supports companies with strategy and delivery in areas such as hiring, engagement, culture, communication and talent management.

  • Hybrid Work

    Hybrid work is the model in which employees split the week between office and remote work: an arrangement that needs new rules for internal communication and culture.

O

  • Offboarding Communication

    Offboarding communication is the planned, respectful and clear communication that lets a leaving employee complete the process while keeping a good relationship; leavers are employer brand ambassadors too.

P

  • Pay Transparency

    Pay transparency is openly sharing salary ranges, pay criteria and increase logic with employees and candidates: the new trust test for employer brands.

  • Psychological Safety

    Psychological safety is a team climate in which people can speak up, ask questions, admit mistakes or disagree without fear of punishment.

Q

  • Quiet Quitting

    Quiet quitting is when an employee stays but does only the minimum and withdraws discretionary effort: the visible form of low engagement.

T

  • Talent Management

    Talent management is the set of processes for attracting, developing, retaining and deploying the talent an organisation needs.

// Guides

Guides to go deeper

End-to-end guides that turn the glossary's concepts into practice.

01

The Employer Branding Guide: What It Is, How to Build It, How to Measure It

An end-to-end, practical guide from the definition of employer branding to the EVP, the strategy map, career accounts and the KPI set. For HR, corporate communication and marketing teams.

Read the guide → 02

The Internal Communication Guide: Strategy, Channels, Leadership Communication and Measurement

For HR and corporate communication teams moving from sending announcements to strategic internal communication: channel map, annual calendar, leadership and manager communication, special days, crisis protocol and measurement.

Read the guide → 03

The EVP Guide: How to Design and Live an Employee Value Proposition

Step-by-step employee value proposition design, from the five dimensions of an EVP and the research method to writing the pillars and rolling them out across internal and external channels. With sample pillars and a proof template.

Read the guide → 04

The HR Consulting Guide: When You Need It, How to Choose, How to Measure

When and how to use external expertise for hiring, engagement, culture and communication problems: consulting types, selection criteria, working model, scope and success indicators.

Read the guide →