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// Glossary · HR and Talent

Employee Benefits

In short

Employee benefits are the non-salary elements offered to employees — health insurance, meals, transport, leave, flexibility, development — forming the "rewards" pillar of the EVP.

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Most companies spend heavily on benefits, yet many employees are unaware of what they have. Benefits communication uses a "total reward" approach to make salary + benefits + development + flexibility visible as a whole and explains simply how each benefit is used.

Why it matters

An unknown benefit is a non-existent benefit. Global trends move towards flexibility, mental health support and personalised packages; in Türkiye, financial support stands out in inflationary periods. How benefits are communicated is decisive in employer brand competition.

In practice

  • A total reward statement (annual personal summary)
  • A benefits guide and FAQ (intranet/app)
  • New benefit launches and usage stories
  • Uptake and satisfaction measurement