// Service area
Branding and Creative
From the candidate journey to leadership communication, we turn your employer brand into a living language.
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What is branding and creative?
Branding and creative turns the employer brand defined in strategy into visual identity, tone and content. From candidate communication to the first day, from special-day celebrations to leadership messages, we design every touchpoint in the same language, so the employer brand lives in job ads, in the office, in email and on social media, not just in a deck.
Who is it for?
- Companies that want a consistent visual and verbal employer brand identity
- HR teams strengthening the candidate experience (ads, interviews, offers) and onboarding
- Corporate communication teams looking for one voice and memorable content
- Management that wants leaders to communicate regularly and sincerely with employees
How we work
- Identity and tone: we define the employer brand identity, tone of voice and message hierarchy from the strategy.
- Touchpoint design: content and materials for the candidate journey, the first 90 days, special days and leadership communication.
- Production: design, copy, video and presentation materials by our creative team.
- Roll-out: adapted to internal channels, with usage guidelines for your teams.
// Services in this area
Branding and Creative
// SSS
Frequently asked questions
Will it conflict with our corporate identity?
No. The employer brand identity is designed as an extension of your corporate identity, interpreting the same core elements from the employee's point of view.
What does onboarding communication cover?
All welcome communication from the offer to the first 90 days: welcome kits, first-day flow, info cards, digital content and manager messages.
Why work with an agency on special-day communication?
Special days are the most visible internal communication moments of the year; a consistent language and a planned calendar make them more efficient in cost and impact.
Are video and social media production part of this hub?
Creative ideas and scripts live here; production and publishing plans are handled by the Digital Channel Management hub. The two teams work together.



