// Glossary · Employer Branding
Employer Branding Agency
An employer branding agency is a specialist agency that manages how a company is perceived by employees and candidates through research, strategy, creative and digital channel management.
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Advertising agencies focus on consumers and HR consultancies on processes; an employer branding agency works at their intersection. It brings the whole employer brand lifecycle into one team: research and EVP design, candidate communication, onboarding materials, career account management.
When is one needed?
- The employer brand is being built for the first time or repositioned
- The HR team's communication and creative capacity is limited
- Several channels (LinkedIn, Instagram, intranet, app) must be run consistently
- Results must be measured and reported to leadership
The PeopleHub approach
PeopleHub is among the first agencies in Türkiye to position employer branding and internal communication as its core expertise, working through three hubs: Strategic Consulting, Branding & Creative, Digital Channel Management.
// Employer Branding