Career Accounts and Social Media
We run LinkedIn, Instagram and YouTube career accounts with a calendar, content and measurement.
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Share Experience, Not Just Jobs, on Social Media
Today, the vast majority of job seekers make their first impressions digitally. Career-oriented social media accounts become the showcase of your employer brand. But only sharing postings is a waste of this potential.
As PeopleHub, we transform career accounts into unique platforms that reflect your brand's culture, values and employee experience.
With the right content planning, visual language, video content and interaction strategies, we enable you to establish an emotional connection with your target audience.
We create the perception of a brand that is not only “looking for employees” but also “desirable to work with”.
Digital communication that strikes the right balance between corporate language and sincerity makes you a preferred choice for talents.
With PeopleHub, your career accounts become the digital voice of a strong employer brand.
Who is it for?
- Companies that want their career accounts run regularly and strategically
- Recruiting teams reaching passive candidates with content
- Marketing and HR teams separating corporate and career accounts
What we deliver
- Channel strategy and content series
- Monthly content calendar (70% people / 30% corporate)
- Visual, copy and video production (including vertical formats)
- Community management (comment and message replies)
- Monthly performance report and optimisation suggestions
How we work
- Channel map: which channel, which audience, which purpose
- Calendar: monthly plan, content series, employee participation
- Production and publishing: design, copy, video, sponsored content
- Analysis: reach, engagement, career page clicks, application contribution
Frequently asked questions
Which channels do you work on?
LinkedIn, Instagram, YouTube and TikTok, prioritised by your target audience.
Is paid media budget included?
Media budget is separate; planning and management are included.
How do you involve employees in shoots?
Through volunteer advocates, with a short briefing, natural shooting and an approval flow.
How much content per month?
12-24 pieces depending on channel count; video-heavy plans are preferred.
